Towards the end of 2018, we spent some time working with digital design agency Good as Gold with a view to updating our Hemp Company brand identity. Over the past 20 years, our business has grown and adapted in many ways – one of these more exciting changes being the widespread popularity of hemp oil products. We have always been at the forefront of hemp product distribution and over the past number of years have sourced manufacturers for our own range of products.
We decided to look into a rebrand in order to honour the business and all it has achieved these past two decades, while at the same time, modernising our brand aesthetic to stay true to our ethos as a company. Good as Gold worked with us on our vision and created a new aesthetic for us to incorporate across our new product range, social media and marketing materials. We worked with hemp paper in our box packaging which resulted in a beautiful natural texture, splashed in the bright new colours of our branding.